WHIRLPOOL CORPORATION
An industry first: an online content-rich destination to help building professionals sell homes.
Whirlpool Corporation has several key audiences in the home building and remodeling contract channel – from architects and builders to distributors and more. To address each of their unique needs and objectives, CBD created Whirlpool Pro, a persona-driven website with up-to-date product insights, business-building tools and more especially designed for each trade. In honor of its cutting-edge website architecture and design, Whirlpool Pro received a 2018 WebAward for Outstanding Achievement in Web Development from the Web Marketing Association (WMA).