CHICAGO (October 31, 2018) – Awards season is wrapping up with a big win for CBD Marketing and our client, Whirlpool Corporation Contract Channel. Just announced, the WhirlpoolPro.com site earned a 2018 WebAward for Outstanding Achievement in Web Development.
Now in its 17th year, The WebAward competition is sponsored by the Web Marketing Association, which was founded in 1997. WebAwards are considered the premier recognition program for web developers, companies and their agencies. Independent judges from around the world review sites in 96 categories in a head-to-head competition. WhirlpoolPro.com was entered in the B2B category.
Designed by CBD Marketing and launched in February 2018, WhirlpoolPro.com is literally “made for the trade” with specific content for builders, architects, designers, remodelers, distributors, retailers and sales. The site provides expertise, tools and product information—all to sell appliances from the company’s suite of brands, including Amana, Whirlpool, Maytag, KitchenAid and JennAir. The Whirlpool Corporation Contract Channel serves its B2B prospects and customers.
“This award-winning work is testament to the power of our Market What’s Meaningful® methodology, which is truly at the center of everything that we do,” said CBD’s Co-CEO and President Liz Brohan. “We’re proud to collaborate on this persona-driven site with the exceptional team at Whirlpool Corporation Contract Channel and grateful for recognition from industry peers.”
More than 700 judges globally participate in the WebAwards competition, with a small group of judges assigned to each entry. Entries are judged on design, innovation, content, technology, interactivity, copywriting and ease of use.
About CBD Marketing: CBD is a Chicago integrated, digital-first marketing and advertising agency that builds strong connections between brands and the hearts and minds of their customers. Founded in 1988, CBD is celebrating its 30th year in business, serving national and global clients in manufacturing, energy, appliances, food, building products, education, retail, financial services and other industries. Companies and organizations count on CBD to Market What’s Meaningful®, building more intimate and profitable relationships in emotional and rational ways.