CHICAGO (June 26, 2019) – Walking the red carpet is part of the fun at an awards night, including the annual Tempo Awards on June 20. Sponsored by the Chicago Association of Direct Marketing (CADM), the Tempo Awards honor the area’s best and brightest multichannel response marketers and their work driving measurable business results. CADM is the largest independent response marketing organization in the country.
Hundreds of Chicago’s top marketers attended this year’s Tempo Gala at one the city’s most unique venues, Alhambra Palace. CBD Marketing (CBD) walked away with several top honors, including two for client Whirlpool Corporation’s Whirlpool Pro website and “Count on Us” campaign.
In addition, two CBD executives received prestigious personal achievement awards. EVP and Executive Creative Director, Mary Olivieri, was named Response Marketer of the Year, the highest honor given by CADM to a career marketer. Account Supervisor Alissa Ursiny received an Emerging Leader (EL) Award.
“What a wonderful night for our clients and for CBD,” said Liz Brohan, CBD’s Co-CEO and President. “It’s always gratifying to be honored for work that delivers great business results. And, of course, we’re especially pleased to recognize Mary and Alissa for the contributions they make every day and the achievements they’ve realized throughout their careers.”
CBD’s Tempo Wins
- First Place, Home Services Sector, Whirlpool Corporation, Branded Website, Whirlpool Pro
- First Place, Art Direction, Craft, CBD Marketing, “Words of Wisdom from Kick-Ass Women ®, Volume III”
- Second Place, Not-For-Profit Sector, CBD Marketing for Chicago Canine Rescue, “30 Dogs for 30 Days”
- Third Place, Home Services Sector, Whirlpool Corporation, Campaign, “Count on Us”
Personal Achievement Honors
Mary Olivieri – Charles S. Downs Response Marketer of the Year
Executive Vice President and Executive Creative Director
This is CADM’s most prestigious award and honors an individual who has demonstrated exceptional career and leadership achievements, including innovating new concepts and practices. Mentoring and charitable and volunteer work is also considered. The award is named in honor of Charles S. Downs, the late advertising director of Abbott Laboratories, a founder and past president of CADM.
Mary has worked in the multichannel marketing arena her entire career, the last seven at CBD. She and her team have developed award-winning campaigns for national and global clients in a wide variety of consumer and B2B industries. At CBD, she’s led the creative initiatives for clients such as Whirlpool Corporation, Contract Channel, James Hardie Building Products, Firestone Building Products, the American Dental Association and more. Mary has also been instrumental in all of the agency’s pro bono work, including Alliance for the Great Lakes, Chicago Canine Rescue and Governors State University, among others.
Alissa Ursiny – Emerging Leader (EL) Award
The EL Award recognizes up and coming, exceptional talent in Chicagoland’s multichannel response marketing community. Each individual honored is recognized for notable achievements within their organizations on important multichannel accounts. At CBD, Alissa has exhibited strong leadership capabilities for clients including Whirlpool Corporation, as well as with internal teams and projects.
“The Tempo Awards evening was incredible,” said Lori Colman, CBD’s Founder and Co-CEO. “We’re grateful to CADM and to our clients at Whirlpool Corporation, who give us the opportunities to do great work that leads to the business results we strive to achieve.”
About CBD Marketing: CBD is a Chicago-based integrated, digital-first marketing and advertising agency that builds strong connections between brands and the hearts and minds of their customers. Founded in 1988, CBD serves national and global clients in manufacturing, energy, appliances, building products, education, retail, financial services, food, food ingredients and other industries. Companies and organizations count on CBD to Market What’s Meaningful®, building more intimate and profitable relationships in emotional and rational ways.