Lori Colman will speak on “marketing sustainability” at the Prepared Foods New Products Conference
Friday, July 23rd 2010
Colman Brohan Davis (CBD) Co-CEO Lori Colman will be a featured speaker at the 28th Annual New Products Conference sponsored by BNP Publishing and Prepared Foods.
CBD's new clients an eclectic mix of BtoB and BtoC products and services
Wednesday, June 23rd 2010
A busy summer is ahead for Colman Brohan Davis (CBD) as the agency welcomed three new clients.
Integrated campaign wins a Tempo Award for CBD and Lake Forest Graduate School of Management
Monday, June 14th 2010
It was a starry night on June 8 at Chicago’s famous Knickerbocker Hotel when the Chicago Association of Direct Marketing (CADM) hosted its annual Tempo Awards. The Tempo Awards honor the best, most creative and results-producing work in integrated and direct marketing developed by agencies and clients throughout the Chicagoland area.
CBD's Plug and Axel characters for Boy Scouts of America debut at the Licensing Internation Expo
Monday, June 21st 2010
Two characters created by Colman Brohan Davis (CBD) exclusively for Boy Scouts of America had their debut June 8 at the Licensing International Expo in Las Vegas. The 30-year-old Expo is the largest global venue showcasing brands and properties available for licensing worldwide.
CBD’s Director of Interactive Strategy, John Roa, named a CADM Emerging Leader
Monday, April 19th 2010
Colman Brohan Davis’s (CBD) Director of Interactive Strategy, John Roa, has been named an Emerging Leader and recipient of a 2010 EL Award from the Chicago Association of Direct Marketing (CADM). The award recognizes the “best and brightest” marketing talent from Chicago and around the Midwest. It is given to a select group of young marketers who represent the future of the industry.
CBD’s Accelerate event focuses on social marketing innovations for student recruitment and stronger alumni relations
Wednesday, March 31st 2010
As social media has evolved to a mainstream channel, innovation becomes critical to leverage its strengths and achieve measurable business goals.
Selling to the next generation of BtoB buyers is the focus of Liz Brohan’s Digital Marketing Days presentation
Tuesday, March 23rd 2010
Gen Y managers, the tech-savvy children of baby boomers, are fast becoming BtoB purchase decision-makers. Marketing to them in the same old way is not an option. Colman Brohan Davis (CBD) Co-CEO Liz Brohan shares insights and information on Gen Y’s BtoB buying process at Digital Marketing Days in New York City, June 14-16.
CBD’s Co-CEO on the speaker circuit for AlphaGraphics management events
Tuesday, March 23rd 2010
CBD’s client AlphaGraphics is keeping Co-CEO Liz Brohan busy speaking at their management events around the country. Brohan provides strategic insights around branding and growth mapping, social marketing and selling to Gen Y, the next generation of BtoB customers—all with a focus on moving business forward for AlphaGraphics’ franchisees.
CBD’s mobile marketing panel featured at annual CADM integrated marketing event
Friday, March 19th 2010
Mobile marketing has evolved rapidly over the last few years and is now one of the most exciting channels for reaching both consumer and B-to-B targets in a wide variety of product and service categories. CBD’s Dick Strassburger, VP of Integrated Media Strategies, is taking the lead in bringing the latest insights about mobile to the May 5 integrated marketing conference of the Chicago Association of Direct Marketing (CADM). Called “Results 2010,” the annual conference takes place at theWit Hotel.
Mobile Marketer’s Mickey Khan speaks at CBD’s invitation-only “Accelerate” forum
Friday, March 19th 2010
Mickey Khan, the editor-in-chief of Mobile Marketer, will be the guest of Colman Brohan Davis (CBD) at their “Accelerate” forum on Tuesday, May 4. Khan was an early champion of mobile marketing and has chronicled its evolution as an exciting mainstream channel. Mobile Marketer has become the authoritative news publication covering mobile marketing, media and commerce.
CBD starts 2010 with a roar; seven new clients on board
Friday, March 12th 2010
Colman Brohan Davis (CBD) has signed new clients across several industry sectors, including in the agency’s food/food ingredients and higher education practice areas. Services run the full gamut from agency-of-record designation to robust integrated marketing support.
BtoB magazine names CBD to “Top Agency” list for fifth straight year
Friday, March 12th 2010
BtoB, the leading publication for business marketers, has once again named Colman Brohan Davis (CBD) as a “top agency” in its prestigious annual listing of best agencies across all size categories. This is the fifth straight year CBD has garnered recognition in the mid-size agency category.
CBD’s Crawford speaks to Chicago Print Production Club on balancing between print and digital
Monday, February 22nd 2010
Jennifer Crawford, CBD’s Vice President, Director of Production, will lend her expertise and advice to a panel on managing between traditional print and the digital world at the March 11 meeting of the Chicago Print Production Club.
Lori Colman to speak on how BtoB companies are marketing their sustainability initiatives
Thursday, February 18th 2010
CBD’s Co-CEO Lori Colman will moderate a panel March 17 on “From Green to Greenwashing: How BtoB Companies are Succeeding (and Failing) at Marketing Sustainability.” The breakfast program is sponsored by the Business Marketing Association’s Chicago chapter. Panelists include Emilio Tenuta, Corporate Sustainability Manager for Nalco Chemical, and noted architect Joseph Valerio, FAIA.
Lori Colman will tackle social marketing challenges at Focus on the Future summit
Wednesday, January 6th 2010
Colman Brohan Davis Founding Partner and Co-CEO Lori Colman is again a featured speaker at the Focus on the Future conference, February 16 – 19 in Scottsdale. This will be her second appearance at the prestigious forum. Colman is speaking on “The Infuriating, Know-It-All Consumer: How to Persuade and Influence in the Age of Social Media and Community Marketing.”
CBD creative exec Ron Kohudic is ADDY® Awards judge
Monday, January 4th 2010
The American Advertising Federation (AAF) has tapped CBD’s Interactive Creative Director Ron Kohudic as a judge for the ADDY® Awards competition in Topeka, KS. The AAF Topeka Ad Club expects over 200 entries in all media categories, including interactive, radio, TV, print and collateral. The awards event and dinner will be February 6 at Topeka’s Top of the Tower, a private club on the top floor of the Bank of America Building.
CBD’s Liz Brohan a keynote presenter at IPA Leadership Conference
Monday, January 4th 2010
The International Premedia Association (IPA) has tapped Colman Brohan Davis President and Co-CEO Liz Brohan as a keynote speaker for their Annual Leadership Conference, February 4 - 6 in Scottsdale, AZ. Brohan will keynote day two of the conference with her presentation, “Lead Gen to Gen Y: Preparing for the New B2B Buyer.”
CDB’s President and Co-CEO Liz Brohan helps lead JDRF “Chance of a Lifetime Gala” auction
Friday, November 20th 2009
In the glittery world of Chicago charity events, the annual “Chance of a Lifetime Gala” benefiting the Juvenile Diabetes Research Foundation (JDRF) and sponsored by JDRF Illinois, is at the top of the heap, last year raising over $2.8 million. The Gala’s auction is often described as “the city’s biggest and best.”
New CBD study finds healthy eating winning the battle at the shopping cart
Tuesday, November 17th 2009
A new study by Chicago marketing firm Colman Brohan Davis finds consumers are making food purchase decisions based on healthy ingredient and nutrition considerations. They routinely seek out information online to help in their decision-making. Very few are influenced solely by brand name. That’s good news for family health, notes Colman Brohan Davis CEO Lori Colman.
CDB shines the PR spotlight on Grecian Delight Foods' 35th anniversary
Monday, November 16th 2009
Grecian Delight Foods, one of the nation's leading manufacturers and marketers of Mediterranean and ethnic-inspired foods, appointed Colman Brohan Davis to develop a public relations initiative focusing on the company's 35th anniversary. Grecian Delight specializes in the food service market, and also supplies retail grocery outlets with their Opaa! Brand ™ of spreads, sauces and gyro sandwich products.
Lake Forest Graduate School of Management & CBD win top award from CASE
Wednesday, November 4th 2009
Lake Forest Graduate School of Management (LFGSM) and Colman Brohan Davis (CBD) received top honors from the Council for the Advancement and Support of Education (CASE), District V, in its most prestigious “best practice” category for higher education communications and marketing.
CBD and E-RM launch Gen Y business purchasing survey
Thursday, August 13th 2009
Chicago advertising and marketing agency Colman Brohan Davis is teaming with E-RM, a business research firm for national brands and companies, on a new survey of Gen Y managers. Positioned as a "business purchasing impact survey," it will gather insights and data from managers up to 35 years old around on how social media tools are being used to communicate with them to gain leads and shorten sales cycles.
Carbon’s Golden Malted Pancake and Waffle Flour is newest CBD client
Friday, August 14th 2009
Colman Brohan Davis's (CBD) newest client has a product the entire agency has enjoyed. Carbon's Golden Malted Pancake and Waffle Flour is used by the country's leading restaurants, hotels, institutions and theme parks to make scrumptious Belgian-style waffles with a distinctively delicious aroma and taste.
Colman Brohan Davis receives prestigious volunteer award
Wednesday, August 12th 2009
Advertising and marketing agency Colman Brohan Davis today received the 17th Chicago Association of Direct Marketing (CADM) Natalie P. Holmes Volunteer of the Year Award. This marks only the second time in the award's history that it has been awarded to an agency. Typically it is given to an individual.
CBD adds to interactive prowess with new hires
Thursday, August 13th 2009
Chicago advertising and marketing agency Colman Brohan Davis (CBD) increased their interactive capabilities with the addition of two executives with significant experience at top interactive firms.
CBD powers up social media for Alliance for the Great Lakes
Tuesday, July 7th 2009
A robust social media initiative is part of advertising and marketing agency Colman Brohan Davis’s (CBD) expanded support to the Alliance for the Great Lakes (AGL). Other work includes a new brand standards manual, brochure and collateral.
Colman Brohan Davis Co-CEO urges companies to re-tool marketing strategies to engage Gen Y business buyers
Thursday, October 29th 2009
Gen Y, the tech-savvy children of baby boomers, are fast becoming decision-making managers who use a blend of online, offline and word-of-mouth channels when making business purchase decisions. Yet most companies have not developed marketing strategies that resonate with these buyers, even though 75 percent believe Gen Y will impact their sales in the next two years.
The Wine Experience is CBD’s newest client
Monday, June 29th 2009
Chicago advertising and marketing services agency Colman Brohan Davis (CBD) today announced The Wine Experience as its newest client. The Wine Experience is a web site devoted to the everyday wine enthusiast. The site’s tagline, “no snooty wine speak,” denotes its focus on providing easy-to-understand opinions and information about accessible wines.
CBD’s Lori Colman will present new consumer insights at SupplySide West Conference
Thursday, June 18th 2009
The SupplySide West International Conference and Exhibition has tapped Lori Colman to speak on “Getting in Front of the Next Food Revolution.” SupplySide West takes place in Las Vegas, November 11-13.